Temptation Cancun Resort is Original Group's flagship party property — adults-only, topless-optional, designed by industrial designer Karim Rashid in his signature "sensual minimalism" aesthetic. The resort's seven-story curved superstructure has changed the Cancún Hotel Zone skyline since its full transformation reopening in 2016, when Original Group converted what had been Blue Bay Getaway into the current Temptation.
From Playa Blanca to Temptation
The site has a layered history: it opened as Playa Blanca, expanded into Blue Bay Village (216 rooms), grew to Blue Bay Getaway (384 rooms, adults-only), and then went through a full transformation into Temptation Cancun Resort under Karim Rashid's design direction. The 2016 reopening positioned Temptation as the topless-optional adults-only flagship of the Original Group portfolio.
Topless-only, not lifestyle
The most important thing to know about Temptation: it is topless-optional, not fully clothing-optional, and it does not have on-site adult-play infrastructure. The famous "Sexy Pool" is the topless pool deck; the rooftop has au-naturel zones for guests who want full nudity. But there is no Playroom, no Red Room, no dungeon — Temptation is a party resort, not a lifestyle resort. Guests looking for couples-only on-site adult play book a Desire property; guests looking for non-stop adult party energy book Temptation.
Adults-only and singles-friendly
Temptation welcomes both couples and singles, with a 21+ minimum age. The mix gives the property a different rhythm than Desire's couples-only properties — more nightclub, more shows, more pool-deck party. Returning guests are roughly evenly split between couples and singles.
Design and amenities
Karim Rashid's design is the visual signature: bright primary colors, curving walls, organic shapes throughout the main pool deck, restaurants, and lobby. The seven-story superstructure houses 384 rooms across multiple categories from base rooms to oceanfront junior suites. The resort runs 9 restaurants, 7 bars, a theatre venue, and a beach club — the largest dining and bar footprint of any Original Group property.
Programming
Programming emphasizes entertainment: pool parties with international DJs, theatre shows, themed nights, beach parties. Workshops are lighter touch than at Desire — the property's bread and butter is the social and party scene, not the workshop format. Lifestyle takeovers and post-Bliss Cruise after-parties are frequent.
How Temptation compares
Against Desire Pearl or Riviera Maya, Temptation is the more accessible introduction — topless rather than full nude, singles-friendly, and lower-priced. Against Hedonism II, Temptation is bigger, newer, and party-only — Hedonism has the Playroom and lifestyle infrastructure Temptation does not.

